ENERGICE®, THE INNOVATIVE SPORTS ENERGY/HYDRATION PREMIUM ICE BAR, TO CO-SPONSOR THE COLLEGIATE WOMEN’S SPORTS AWARDS WELCOME RECEPTION

ENERGICE®, THE INNOVATIVE SPORTS ENERGY/HYDRATION PREMIUM ICE BAR, TO CO-SPONSOR THE COLLEGIATE WOMEN’S SPORTS AWARDS WELCOME RECEPTION

IPC Beverage Group announced today that EnergIce®, the first of its kind vitamin-enriched premium ice bar that is revolutionizing the sports hydration and energy category, will co-sponsor the welcome reception at the annual Collegiate Women’s Sports Awards (CWSA) presented by HONDA.

The Awards welcome reception will be held the evening of June 29 at the Doubletree Hotel in Los Angeles, and will precede the CWSA's live announcement of the Honda Cup on Monday, June 30, on CBS Sports Network, at 5 pm PST/8 pm EST, from the USC Galen Center Founders Room in Los Angeles, Calif. EnergIce® will co-host the reception with the National Association of Collegiate Women Athletics Administrators which will be attended by top collegiate athletes, award finalists and other leaders from women’s collegiate sports.

EnergIce® premium ice bars use the world’s best and most hydrating ingredients packaged in the perfect on-field consumption size of 2.5 ounces and provide the ultimate refreshment and hydration for athletes with no stimulants and no caffeine. The carefully formulated ice bars have earned the coveted NSF's Certified for Sport® Certification and are currently available in three flavors, ARTIC BLAST Blue Raspberry, ROCKET FUEL Fruit Punch and E-LECTRIC Lemon Lime.

The CWSA presents the prestigious Honda Cup award to the nation’s Collegiate Woman Athlete of the Year live on CBS College Sports at the annual awards ceremony, to be held this year on June 30 in Los Angeles, Calif. Honda Sports Award finalists are joined by the National Collegiate Athletic Association (NCAA) Division II and Division III athletes of the year, and the Most Inspirational Award Winner. Previous Honda Cup winners include Ann Meyers Drysdale, Jackie Joyner-Kersee, Mia Hamm, Lisa Fernandez, Misty May-Treanor, Courtney Kupets, Maya Moore, Candace Parker and Brittney Griner.

“We are thrilled to be supporting the Collegiate Women’s Sports Awards as a co-sponsor of the welcome reception,” stated Glenn Firestone, IPC Beverage Group, EnergIce® CEO. “Women athletes are extremely important to EnergIce and we are proud to be affiliated with an organization that is clearly leading the way for women’s sports.”

"We are happy to launch our 2014 awards event in Los Angeles with EnergIce as co-sponsor of our Class of 2014 Welcome Reception,” said Chris Voelz, CWSA Executive Director. “It is great to have them on our team as we collectively celebrate these talented female student-athletes.”

EnergIce® has been tested and certified by global public health organization NSF International, earning the coveted NSF's Certified for Sport® Certification. The NSF Certified for Sport program helps athletes, coaches and trainers make more informed decisions when choosing sports supplements by testing each lot of product to verify they do not contain harmful levels of contaminants and are free of more than 189 banned substances.

EnergIce® premium ice bars contain essential B-Vitamins, including B3, B5, B6 and B12. Studies have shown that B vitamins are a key ingredient for rehydration, energy and play a critical role in metabolism, making EnergIce premium ice bar refreshment filled with energy, potassium and sodium.

EnergIce® has recently distributed thousands of its premium healthy ice bars at countless sports events including the CSLSA West Coast Lifeguard Championships, California Beach Volleyball “CBVA”, Pat McCabe’s Lacrosse Camps, USC Squench the Fire, Crossfit Flex on the Beach, Long Island Triathlon Championships, Chase Hockey, the prestigious East Side Elite Hockey programs as well as Hofstra University athletic events. Recently, EnergIce debuted at the PBSCCS 2013 Product Show & Symposium as part of the MLB Winter meetings in Orlando, Fla., and the Rock & Roll Marathon Series in Las Vegas.

About IPC Beverage Group® (www.energice.com)

IPC Beverage Group demonstrates leadership and innovation in the health and fitness industry. Founded in 2010, IPC Beverage Group set out to change the game with the healthy premium ice bars, EnergIce®. EnergIce® premium ice bars provide the ultimate refreshment and hydration for athletes with No Stimulants and No Caffeine. Bars are loaded with B-Vitamins, which play a critical role in metabolism. B-Vitamins help the body metabolize and obtain energy from carbohydrates, fats and proteins, while maintaining a healthy nervous system. The premium ice bars are packed with energy, sodium, and potassium in a usable 2.5 ounce size. The carefully formulated premium ice bars are now available in ARTIC BLAST Blue Raspberry and ROCKET FUEL Fruit Punch with E-LECTRIC Lemon Lime coming soon.

About The Collegiate Women’s Sports Awards (www.collegiatewomensportsawards.com)

THE Collegiate Women Sports Awards has honored the nation’s top NCAA women student-athletes for 37 years, recognizing superior athletic skills, leadership, academic excellence and eagerness to participate in community service. Since commencing its sponsorship in 1986, Honda has provided more than $2.8 million in institutional grants to the universities of the award winners and nominees to support women’s athletics programs at the institutions. Previous Honda Cup winners include Brittney Griner, Ann Meyers Drysdale, Lisa Fernandez, Misty May-Treanor, Maya Moore, and Candace Parker.

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